This Friday saw the release of more than five movies at the Indian box office. Anushka Shetty’s Ghaati, Sivakarthikeyan’s Madharaasi, and Tiger Shroff’s Baaghi 4 were the star-led films. However, these movies received mixed reactions from audiences, who instead showed their love for another film.
Unexpectedly, The Conjuring: Last Rites overshadowed all the releases this weekend, emerging as the audience’s first choice to watch. With more than 317K tickets sold in the last 24 hours on BookMyShow, this Hollywood horror film beat the rest in both word-of-mouth and sales. AR Murugadoss’ Madharaasi trailed behind with over 212K tickets sold in the same period.
The final installment of The Conjuring franchise was released in multiple languages, including Telugu, and earned around Rs. 21 crore on day 1, becoming the biggest opening day ever for a Hollywood horror film in India.
A Hollywood movie is leading the way, and it remains to be seen whether Indian films will outshine it today or in the coming days in terms of sales.
The Conjuring: Last Rites stars Vera Farmiga, Patrick Wilson, and Mia Tomlinson in key roles. Directed by Michael Chaves, this horror flick now faces the real test of sustaining its momentum in the weeks ahead.