The buzz surrounding Superstar Rajinikanth’s cameo in his daughter Aishwarya Rajinikanth’s upcoming directorial venture, Lal Salaam, is widely acknowledged. Scheduled for release on February 9, 2024, this sports drama features Vishnu Vishal and Vikranth in pivotal roles.
Despite the backing of Lyca Productions, a prominent banner, there is a noticeable lack of enthusiasm in promoting the Telugu and other versions of Lal Salaam, which is slated to hit screens concurrently with the Tamil version. While the Tamil trailer was released last night following a couple of postponements, no information is available regarding the trailer’s release in Telugu and other languages.
The subdued promotional efforts for a Rajinikanth-starrer have raised eyebrows in the industry, leaving fans in Telugu states disheartened with the Lal Salaam team’s approach. Notably, there has been no Telugu press meet conducted, underscoring the team’s apparent oversight.
Eminent figures such as Kapil Dev, Jeevitha Rajasekhar, and Nirosha have portrayed significant roles in this Lyca Productions-backed project. The film, with AR Rahman as the music director, is eagerly anticipated. Stay tuned for further updates.