The makers of They Call Him OG are leaving no stone unturned when it comes to promotions. Their unique strategies are driving fans into a frenzy. First, they turned Hyderabad Metro trains into moving speakers, and now they’ve launched official merchandise.
The craze is unbelievable. More than 2,300 units of merch were sold out in just 15 minutes, a number no one really expected. It’s not just a smart promotional move but also a business win, fetching the makers crores even before the film’s release. Clearly, the team knows how to keep the film alive in people’s minds.
Suvvi Suvvi, the second single, released on Ganesh Chathurthi, is already making waves. Fans can’t stop asking for more, but the makers are in no rush. They’re carefully planning each release, and it looks like bigger surprises are around the corner.
Directed by Sujeeth, the period gangster drama stars Pawan Kalyan in the lead along with Emraan Hashmi, Priyanka Mohan, Prakash Raj, Arjun Das, Shriya Saran, and others. Produced by DVV Danayya and Kalyan Dasari, with music by Thaman, OG is already one of the most talked-about films in recent times.